Crowdsourced Research: Monday’s Social Commerce Scan
Guest Author: Jack Mason is a team member of IBM Strategic Programs Team. You can follow him on Twitter at @IBMSocBiz and @JackMason. A team of IBMers and Social Media Week are working together on a...
View ArticleThe Social Commerce Scan Question 2: Global/Local
Guest Author: Jack Mason is a team member of IBM Strategic Programs Team. You can follow him on Twitter at @IBMSocBiz and @JackMason. The Social Commerce Scan | Question 2: Global/Local A team of...
View ArticleCrowdsourced Research- Social Commerce and You
Guest Author: Jack Mason is a team member of IBM Strategic Programs Team. You can follow him on Twitter at @IBMSocBiz and @JackMason. A team of IBMers and Social Media Week are working together on a...
View ArticleThursday Video Happy Hour with the Social Commerce Scan Team
Guest Author: Jack Mason is a team member of IBM Strategic Programs Team. You can follow him on Twitter at @IBMSocBiz and @JackMason. This Thursday, September 22 at 11am ET, share your Social Media...
View ArticleThe Social Consumer
Marketing today must account not only for the demographics of the average consumer being targeted but also how they behave online. Our online interactions with and about brands influence our purchases....
View ArticleNielsen– The Social Media Report
A recent study by Nielsen – the State of the Media: The Social Media Report (Q3 2011) – is a revealing snapshot of the current social media landscape and audience in the U.S. The results reinforce the...
View ArticleFundraising with Social: 5 Ways to Leverage Social Media for Prospect Research
You know that social media could be powerful in reaching out to potential supporters, but how do you go about doing that? It’s easy to get lost while researching prospective donors and advocates. So...
View ArticleMcCann Truth Central: What Makes People Tick
Here at the Cannes International Festival of Creativity, people attend a week of seminars on topics ranging from global branding to mobile marketing. At the same time, ad agencies and media/technology...
View ArticleSocializing the C-Suite: Stop the Excuses, Start the Engagement
This is a guest post by Carreen Winters, EVP, Corporate Communications at MWW Brought to you by MWW Social media is here to stay. Yet, there is one group that has been slow to acceptance– the...
View ArticleA Timeout From Tech: An Empirical Look
This piece is inspired by this press release. We joke about technology addictions, but it’s not far from the truth. A recent study found that 20% of individuals would suffer withdrawal symptoms after...
View ArticleHarnessing the Power of Social Influence
This is a guest post by Anna Kassoway, CMO of Crowdtap. Millennials are forecasted to have record-breaking purchasing power, but they are notoriously difficult to reach. They treat their phone like...
View ArticleThis Robot Penguin Is The Most Adorable Secret Spy You’ll Ever See
A group of European researches created an undercover penguin robot spy to interact with real-life penguins in Antarctica. Previous versions of the robot penguin failed because the device was made of...
View ArticleShow This To Your Boss, Because Checking Email Is Stressing You Out
We are all guilty of checking our email during off-hours. We know we shouldn’t, but we do. The urge to be constantly updated with our professional life is too overwhelming to take a break, but in...
View ArticleMillennials Are Only 38%. Why?
Last week I published an article about freelancers. Of the 53 million that make up the U.S. workforce, less than half (38%) are millennials. I categorized myself as a millennial, freelancer. Still,...
View ArticleHarvard Receives $28 Million to Build Artificial Intelligence As Strong as...
Harvard University has been awarded $28 million (£19m) to investigate why brains are so much better at learning and retaining information than artificial intelligence. The award, from the Intelligence...
View ArticleHere’s What 10,000 People Said Is The Most Annoying Type of Facebook Post
We all use social media differently. Whether it’s our online diaries, our photojournals, or just a way to get news and updates from friends, it’s now a huge part of our lives everyday. But, nothing in...
View ArticleResearchers Build Search Engine for Discovering and Debunking Fake News
Researchers at Indiana University have developed a search engine designed to explore the means in which fake news is spread. The engine, appropriately named Hoaxy, is a joint project between the...
View ArticleResearchers developing printed transistors of 2D nanomaterials
Researchers from AMBER and Trinity College in Dublin, in collaboration with TU Delft, have fabricated printed transistors consisting entirely of two-dimensional nanomaterials for the first time. These...
View Article